<p>Transforming a B2B services business model to a more profitable, productized company can have man
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<p>The process of developing a product from the ground up can be both daunting and rewarding. For en
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<p>More and more traditional professional services firms are turning to "productization" as a strate
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<p>M?chtest du aus der Masse herausstechen und dich mit deinem Angebot abgrenzen? W?nscht du dir ska
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<p>Commercialize, a follow-on book to Productize, explores why commercializing new services and prod
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